Scott Pilgrim Vs. The World - Theatrical Trailer Analysis

https://youtu.be/8NUBVcit5VM

In the theatrical trailer the focus is on the main character, Scott Pilgrim. In the beginning of the trailer he is seen at a party, introduced through a close up shot to show the tight space and the awkwardness of the scene and how he doesn't feel confident in social situations. It then cuts quickly to a split screen of Scott and Ramona Flowers with him looking starstruck at her as there is a magic wand sound and it shows Ramona to show he is amazed and awestruck, falling in love with her at first sight which is a stereotypical way of showing someone is falling in love with another character.

Digetic sound is then used in the form of dialogue to enforce the awkwardness between them as Scott attempts to make a move and talk to Ramona but is rejected by his own awkwardness and ends up saying "I'll leave you alone forever now". This line, paired with Ramona's casual behaviour, makes it clear to the audience that Ramona is out of his league and makes us root for Scott, empathising with him. 

The trailer overall is pretty fast paced cutting between different scenarios each showing him falling for her or doing something unusually to try and gain her attention like ordering an amazon package after finding out she works for amazon just to get her to turn up at his door, he uses this as a chance to ask her out and finally manages to score a date with Ramona. The next part of the trailer consists of clips of Scott and Ramona bonding slightly over time until Scott is faced with her first evil ex. The trailer then takes on a comic style with words appearing as actions are performed, their is also a lot of use of effects to create comic-boook-like fight scenes with exaggerated action and superpowers.